Every entrepreneur knows what it feels like. It's the first of the month. The rent or the phone bill or the car payment is due. The problem is, there isn't enough in the bank to pay the bills. Entrepreneurship can be one of the most exciting and rewarding ways of living. The downside is that you may not always know where your next meal is coming from. How do you keep yourself motivated when times get tough? Here are some ideas for staying positive when money is tight.
Look For the Opportunity
When we are struggling financially, it's really easy to let our financial situation dominate our thoughts. A more constructive approach is to look for any opportunities your current situation offers. For instance, if business is slow, can you use the extra time to focus more attention on sales and marketing? Ask yourself "What got me here?", "What lessons can I learn from this?" In much the same way that tense situations can give you an adrenaline rush, the stress associated with economic difficulties can often give you an extra boost of clarity and creativity. Use this focus to your advantage to help you find opportunities you may be overlooking.
Remember Past Success
Have you ever been in this situation before? If so, how did you recover? Can you use those same techniques to get out of the situation you now find yourself in? One of the most powerful techniques for improving mood and getting back that "winning feeling" is to remember vividly a time in your life when you succeeded against all odds. Try to recapture that moment in your mind. What did winning feel like? If you are able to recapture that feeling, you are on your way to regaining control of your thoughts and feelings and doing that is half the battle.
Seek Out Positive People
When you are down, the last thing you need is to spend time with people who warned you not to go into business for yourself. Being with negative people can create an echo-chamber where all of your self doubts and fears are validated. Instead, find family and friends who believe in you. They can be your biggest ally and greatest strength when you are down.
Finally, remember that "This too Shall Pass". Twenty or thirty years from now, how much of what you are going through right now will you even remember? Instead of focusing on today's troubles, keep an eye on the future and believe that better times are ahead.